Working with Simone has been one of the most transformative experiences of my professional life. He hasn’t just been a colleague he has been my mentor, my guide, and a true source of inspiration. From day one, Simone’s empathy and unwavering support created a safe space where I felt encouraged to grow, ask questions, and push beyond my limits.

His incredible skills and deep knowledge were the foundation on which I built my own expertise. But what truly sets Simone apart is the way he leads with kindness and understanding, always ready to listen and offer thoughtful advice. I’ve learned so much from him, not just about the work itself, but about how to be patient, resilient, and compassionate in the face of challenges.

Simone’s mentorship has shaped me both professionally and personally. I am profoundly grateful for his guidance, trust, and the example he sets every day. Working alongside him has been a privilege, and I carry his lessons with me as I continue my journey. Thank you, Simone, for believing in me and for being such a remarkable mentor.

Elisa Simoncini
Senior Digital Marketing Consultant

I had the pleasure of working with Simone and I can confidently say he's one of the most supportive and empathic leaders I've worked with.

He leads with genuine care for the people he works with, creating a safe and motivating environment.

What sets him apart is his honesty and transparency. Even during challenging times, he led by example, bringing the team together and helping us move forward with clarity and purpose.

Working with Simone was a truly valuable experience. I’m grateful for his trust and for recognizing potential in me I didn't know yet.

Fei Pong Jiang
SEO Specialist & Front End Dev

I’ve had the privilege of working with Simone during my time at Richclicks, and I can confidently say that they are one of the most inspiring and effective leaders I’ve ever encountered. Simone has consistently demonstrated exceptional strategic vision, operational excellence, and an unwavering commitment to the success of the team and the company.

What truly sets Simone apart is the ability to lead with both head and heart. He possess a unique talent for listening the team's issue and solving complex challenges while fostering a positive, collaborative, and inclusive work environment. His guidance had a great impact on me, at personal and professional level.

I am incredibly grateful for the opportunity to learn from him and for the example they set as a leader who inspires trust, respect, and results. He will undoubtedly continue to achieve greatness and inspire those around him.

Daniele Basile
Mersudin Forbes Digital

I’ve worked with Simone over the past eight months, since our two businesses came together as part of a larger group. It’s been a period of significant change, and throughout it, Simone has been a steady and grounded presence.

He leads with calm, clarity, and a real focus on people. His commitment to his team’s wellbeing is clear, and he has a way of building trust and keeping morale strong even when things are uncertain.
Simone doesn’t seek the spotlight, but his impact is obvious — through clear communication, confident decision-making, and doing what’s right, even when it’s not easy.

I’ve learned a lot from observing his leadership during a time of significant change.

Daniel Morris
Senior Digital Marketing Manager

I had my first job interview at RichClicks with Simone Passacantilli back in January 2017. Simone has been one of the reasons why I accepted the job offer. I had the feeling that we could've got along together and in fact from day 1 he left me 100% free to bring my expertise to the agency and encouraged me to experiment, try, improve my skills in technology and consultancy.

He's one of those rare managers from whom you can learn simply by observing; he will be always on your side and make you believe in yourself never letting you down. I think the best recommendation I can give Simone is telling him i'd never be what I am today without his guidance.

Lorenzo Ghini
Founder & Managind Director

I had the chance to work with Simone at Rich Clicks.

From day one, he made me feel comfortable and supported. No pressure, just trust and encouragement.

Simone is one of those leaders who genuinely cares about people. He’s empathetic, approachable, and always there when you need guidance.

At the same time, he knows how to motivate and push you (in the best way) to bring out your full potential.

I learned so much from him, not just about digital strategy or growth tactics, but also about how to approach challenges with clarity and confidence.

Working with Simone had a huge impact on my growth.

Vasile Afloarei
Digital Advertising Manager

I had the true privilege of working with Simone during my time at Rich Clicks, an experience I remember with great pleasure. Simone is an exceptional leader who always guided the team with great competence and vision.

His ability to face challenges with calm and determination created a productive and motivating work environment. Additionally, his commitment to innovation led to numerous successful initiatives that significantly improved the processes and outcomes of every project.

One of the most admirable aspects of Simone is his willingness to support and help team members grow.

His empathetic leadership and collaborative approach have contributed to creating a positive and cohesive work environment. Simone is a true asset to any organization, and I am grateful for the opportunity to have worked alongside him.

Giuseppe Tano
Founder & Executive Director

Simone was the person who taught me digital marketing. His expertise, kindness, patience, and trust helped me grow at Richclicks, his agency.

I worked closely with him for a long time, and he always supported me, helping me grow as a person as well, giving me the opportunity to learn a lot even from my mistakes.

Thanks to him, I also learned how to interface with clients; he taught me how to manage and reassure them.

His agency has grown significantly thanks to his skills and passion. At the same time, he has managed to meet client demands, always ensuring excellent performance.
I am extremely happy to have worked with him and to have had him as a mentor.

Thank you Simo!

Marta Scotti
Digital Advertising Consultant

I had the pleasure of working with Simone at Rich Clicks. His leadership, clarity, and support created an environment where I could grow both professionally and personally. I’m grateful for the trust and opportunities he gave me — working with him has been a great learning experience.

From the start, he trusted me and gave me the freedom to take on new challenges, which helped me step out of my comfort zone, build confidence, and develop skills that I’ll carry forward in my career.

What stands out most is his genuine empathy and care for the team. Simone truly values people, creating a positive and supportive atmosphere where everyone feels motivated to do their best.

Silvia Fiorini
Digital Marketing Consultant

I worked at Richclicks for almost 3 years and I couldn't wish for a better experience. Simone was a big part of my career growth in the agency and he supported me from day 1.

Simone is a superb talent, his approach and attitude are sons of his very large experience in everything marketing. He is an easygoing individual and will unpack each element of the digital strategy for you, just to ensure all the parties in the room are confidently brought into the partnership with RC.

Simone does not only have the expertise and the personality to lead a thriving team, he also owns some unique managerial skills which do really allow him to push on the strength of each individual and drive them to achieve results way beyond their own expectations.

I truly hope we'll have a chance to work together again in the future, and continue on building the human side of the agency.

Grazie, Simo!

Stella Rossi
Planning Associate Director